Digital agencies are growing more than ever as we enter a post-pandemic state in our society. However, it has been a long time coming, as the Covid-19 pandemic hindered and even halted much progress that was being made in the small business network. Almost 100% of small businesses reported being affected by the pandemic, and nearly 30% had to close their doors completely. These effects were amplified for women and minority-led businesses, seeing exponentially greater closures, loss in sales, and layoffs.
However, as the digital space became more accommodating, 67% of online microbusinesses reported planning to commit to their businesses full time. Almost 50% are ready to start planning for a digital future, and almost 30% are already working towards it.
The key to harnessing this growth potential is to prepare for the unexpected. Many small business owners currently take on every role and responsibility of their brand. As a result, many are terrified to leave their businesses for personal time or vacations in fear of not being able to handle new clients or leads. Building a scalable digital agency and resilient business can be the first step to alleviating that stress and delegating for overall greater success. Millions of small businesses have been created in recent years, making it now more important than ever to prepare for the unexpected.